• Update 1.50 – Bulk Indexation & Duplicate Content Checker

    Update 1.50
    Posted on: March 9th, 2015 by Patrick Hathaway in Updates

    As Mr Staind once said, “it’s been awhile” since our last update. But that’s not to say we’ve not been busy. Below you’ll find details of our latest update, which includes a plethora of small improvements and bug fixes, as well as a several new features, which I will expand upon below. 1. Duplicate Content […]

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  • Introducing the Duplicate Content Checker

    Posted on: March 9th, 2015 by Patrick Hathaway in SEO, Tools

    For almost as long as SEOs have cared about Google traffic, they have also cared about duplicate content. Well before Panda came along, SEO professionals have fought to ensure their websites remain in Google’s good graces by avoiding duplicate content issues. Checking Duplicate Content The most common way to check if you have duplicate content […]

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  • Pimp Up Your SEO Reports with Import & Merge

    Pimp Up Your SEO Reports
    Posted on: February 24th, 2015 by Patrick Hathaway in Guides

    One of the least obvious updates in version 1.50 was the introduction of the function: ‘Import CSV & Merge’. This will allow you to populate the URL list with data from an existing CSV file, without you having to manually delete columns or copy URLs to clipboard. Lots of our customers like our option to import […]

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  • How to Use the Duplicate Content Checker

    Posted on: February 11th, 2015 by Patrick Hathaway in Guides

    URL Profiler’s duplicate content checker takes a snippet of text from the URLs you import, then searches it in Google to try and find duplicate matches. This is much like a manual check you will undoubtedly have carried out previously, except it does it in bulk. It works very, very well. However, in order for […]

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  • How To Track Adjusted Bounce Rate

    Posted on: January 28th, 2015 by Patrick Hathaway in Guides, How To

    Most marketers are aware that Google Analytics ‘bounce rate’ is a pretty crappy engagement metric. Possibly not everyone knows there’s an easy way to get a much more useful metric from Google Analytics – ‘adjusted bounce rate.’ What’s The Problem With Bounce Rate? If you aren’t aware of the issue with bounce rate, let me […]

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  • Bulk Screenshot any Website or Webpage

    Posted on: January 16th, 2015 by Patrick Hathaway in Guides

    URL Profiler has a cheeky little function called ‘Screen Capture’ buried among the URL Level options. Of course, everyone these days has a browser plugin that will do screen captures for them, but with URL Profiler you can do them in bulk – hundreds or thousands at a time. But…Why on Earth Would I Want […]

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  • How to Find Every Link to Your Website (For Free)

    Posted on: January 16th, 2015 by Patrick Hathaway in Guides

    Having a complete picture of your link profile is incredibly important in the current search landscape, with manual and algorithmic penalties lurking at every corner. This has become even more important of late, with Google announcing that the Penguin algorithm will update ‘continuously’ – meaning that one of the most important SEO activities you can do […]

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  • How To Build a Content Inventory

    Posted on: January 8th, 2015 by Patrick Hathaway in Guides

    For the purpose of this post, we will assume that you are sold on the benefits of performing a content audit on your website, or your client sites. If that is not the case and you need some convincing, I suggest you check out this webinar from Everett Sizemore (we helped out in the Q […]

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  • Why SEOs Need To Care About User Experience

    Why SEOs Need To Care About User Experience
    Posted on: December 4th, 2014 by Patrick Hathaway in SEO

    As digital marketing has grown up over the last few years, disciplines like SEO have blurred so much that most of us no longer even know what to call ourselves. There is a good reason for this – because Google have changed the rules so much that we’re not even playing the same game anymore. As […]

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  • Scraping Twitter Lists To Boost Social Outreach (+ Free Tool!)

    Posted on: October 27th, 2014 by Patrick Hathaway in How To

    I published a post a few weeks ago describing how to build your own twitter custom audience list, outlining a variety of techniques to build up your list. This post outlines another method (hat tip to Ade Lewis for the idea) which requires you to scrape Twitter directly. If you want to skip all the […]

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Ready to take your content auditing seriously?